Forty-eight percent of people in England and Wales live in towns \u2013 nearly half the population \u2013 and it\u2019s clear to me that the UK will not succeed unless its towns succeed. But for too long we have reached for a cities-first playbook \u2013 as though towns exist to serve the economies of nearby cities rather than to drive their own.<\/p>\n
The data tells the story plainly. Over the last ten years, employment in cities grew by 10.7%. In towns, 5.4%. A stark difference. And people living in places like Stafford have to live with the consequences of that \u2013 watching investment land nearby but not reach them, watching young people move away believing opportunity lies somewhere else, and watching their high streets shrink and decline.<\/p>\n
The issue is of course, multifaceted. But I believe some small but important changes could be huge engines of growth for our towns, and therefore the economy of our country.<\/p>\n
The data shows that certain sectors are more likely to employ people in towns than cities \u2013 manufacturing is a strong example, which employs 9% of all employees in towns, more than double the 4% who work in manufacturing in cities. Investing in our manufacturers is therefore a brilliant way to invest in our towns, creating a virtuous cycle of business growth, job creation, and spending in the local economy.<\/p>\n
But for too long, our government procurement framework hasn\u2019t been doing enough to reward companies that are already manufacturing in Britain. Public procurement is a hugely powerful tool, with the government spending \u00a3434 billion in 2024\/25 across the UK. How this money is spent affects our businesses, our workforce, our environment, and our communities. It impacts how we build homes, whether we meet net zero, how healthy our communities are, and whether our local businesses succeed.<\/p>\n
These factors form the social value of a contract \u2013 the benefits beyond pure delivery of a product or service. While of course price and quality remain key factors, given today\u2019s fragile supply chains and increased global competition, the importance of Social Value is going up.<\/p>\n
The historic social value weighting hasn\u2019t been sufficient to tip decisions in the favour of UK manufacturing. Businesses in my constituency have felt this firsthand \u2013 and I’ve been pushing the Government to change it.<\/p>\n
It is clear from approaches taken in the US, European Union, and elsewhere that there is an appetite for domestic-focused procurement. Germany shows strong preference for domestic suppliers, particularly for critical assets and maintenance reliability, which is crucially important in times of increased global uncertainty.<\/p>\n
The European Commission has recently proposed the Industrial Accelerator Act to increase the share of EU products and services in public procurements \u2013 a significant change to its current legal framework for investment. The act aims to increase manufacturing to 20% of the EU’s GDP by 2035.<\/p>\n
This trend is showing how procurement is becoming a key priority for economic growth and resilience, and things are no different in the UK.<\/p>\n
The government\u2019s procurement reform, announced in March 2026, marks the biggest overhaul in a generation and one I believe is an excellent move for the UK. It will mean that bids that deliver real community support, local jobs, skills, and apprenticeships will be rewarded. And it shows this government is committed to buying British, building British and backing British.<\/p>\n
The reforms focus on four key sectors: steel, shipbuilding, energy infrastructure, and AI \u2013 those that are key to our national security. Importantly, they include a new definition of Social Value to put local communities at the heart of procurement decisions, as well as requiring government departments to publish and annually assess the social value delivery of contracts over \u00a35m.<\/p>\n
But I think there is more we can do. We could look at increasing the UK content weighting: where government money is spent it should support domestic production and skilled jobs wherever possible. For the businesses in my constituency, like Perkins making engines, GE Vernova making transformers, or Bostik making adhesives, this would make a real difference.<\/p>\n
Outside of procurement reform, the government has recognised that our manufacturers require real support too, announcing \u00a3120 million of investment into ceramics manufacturing, \u00a3350 million to support the chemicals sector as well as legislation that brings the option to nationalise British Steel. Supporting British manufacturing in more industries, particularly ones like ceramics and steel where energy prices are having a real impact, will help us meet our targets as a country, while supporting British employment in our towns.<\/p>\n
The government has made an excellent start, but until businesses in my constituency have a fair shot at their tenders, one that considers their local impact and UK manufacturing properly, I\u2019ll keep pushing. When businesses are already backing Britain, we should absolutely be backing them. And when 48% of people in England and Wales live in towns, we should be creating policy that reflects that \u2013 not just reaching for the age-old cities-first playbook we\u2019ve been relying on for so long.<\/p>\n","protected":false},"excerpt":{"rendered":"